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Ready, Aim, Specialize! Create Your Own Writing Specialty and Make More Money by Kelly James-Enger

@ Book Description

When you develop a writing specialty, you set yourself apart from other freelancers, save time researching and writing articles and command higher fees for your work. Contrary to what you might think, you needn’t be an M.D., or other recognized "expert" to focus your writing in a particular area. Your educational background, life experience, and interest in certain subjects can all be translated into a writing-related specialty. Need proof? The majority of freelancers who make a good living from their writing specialize—and you’ll hear from 56 of them in this book.

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@Book Review

Reviewed by Julie Hood, OrganizedWriter.com

If you’re a freelancer, do you specialize? You should.

A new book tells you how. In Ready, Aim, Specialize! Create Your Own Writing Specialty and Make More Money, author Kelly James-Enger shares the details, resources, and secrets about the top ten freelancing specialties today: health, business and finance, parenting, travel, essays, diet, nutrition and food, technology, fitness and sports, profiles and features, and home and garden. 
  
If you’re not sure which area is for you, just read the first chapter. A simple exercise tells you where to focus.

In "Tales from the Front," James-Enger interviewed over 50 successful freelancers from every discipline for their tips and success stories. For example, in chapter eight, writer W. Eric Martin explains how to accurately cover the constantly changing field of technology.

Each market chapter also includes the nuts and bolts on how to crack a market and a large list of resources specific to the specialty. If you’ve ever wondered where business writers find their experts, check out chapter seven. Should travel writers take complimentary trips from travel agencies? Read what the specialists think in chapter 10.

The book explains why you should specialize, tricks of the freelancing trade, and a case study of James-Enger’s experience with Shape magazine.

I recommend this book for every freelancer trying to make a living writing.  Why? First, because the author is a freelancer with a six-figure income, she knows what it takes to thrive.  In addition, this book leads you step-by-step from everyday generalist to successful specialist.

Copyright 2003 © Julie Hood, Finally Organized LLC.  All Rights Reserved.  Reprinted with permission.

Julie Hood is the author of the ebook bestseller, "The Organized Writer: 30 Days to More Time, More Money and Less Frustration," an ebook with a roadmap for combining a writing career with the rest of your life. She manages the http://www.OrganizedWriter.com web site and when she isn't writing, she sneaks in cleaning house around a busy household with two children, her husband, and two avid golfers.

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